2016-2017 Undergraduate Catalog

BUSN 307 Sports Management Simulation

This course is a computer simulation course designed for students studying Management, Sports Management, Marketing, and Media Promotions By its very nature, it will also be of interest to students interested in professional sports in general and specifically professional football. Students will learn to run their own football franchise and will have to make decisions on franchise location, ticket pricing, special promotions, media planning, stadium staffing, parking policies, financial issues, and player management. The course presents a fun and challenging way to learn the complexities of management